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Ad underdog takes on the giants
Merill J.Fernando's eyes lit up one recent morning when his son Dilhan handed him a box of Twinings Pure White tea. He Quickly ripped open a tea bag and spilled its contents onto a piece...
Merrill J. Fernando on Al Jazeera
Merrill J. Fernando, Founder of Dilmah tea speaks to Al Jazeera
Dilmah Tea on BBC Asia Today
Merrill J. Fernando, Founder of Dilmah tea speaks to BBC
Dilmah Real High Tea on Bloomberg TV...
Dilmah Founder Merrill J. Fernando and his son Dilhan were featured on Bloomberg TV’s High Flyer’s programme on the 28th of August 2014. The programme hosted by Haslinda Amin had Merrill and Dilhan discussing the...
The story of a slogan: Dilmah’s Kiwi...
One of the world’s great slogans— Dilmah’s ‘Do Try It’ coming up 20. But the catch phrase that is now used in 103 countries has a slightly surprising and little known New Zealand connection.